Top Tips From BGCGW’s Director of Donor Relations
“Whether you have a full-time staff member responsible for social media or someone that posts occasionally, I highly recommend having some kind of social presence — whatever that looks like.”
This advice comes from Terri Johnson, Director of Donor Relations & Special Events at the Boys & Girls Clubs of Greater Washington (BGCGW).
Johnson’s team wears many hats (as many nonprofit employees do), and that includes managing BGCGW’s social media strategy.
I thought she’d be the perfect person to ask how nonprofit organizations can tap into the power of social. Let’s take a look at her top tips.
Table of Contents
Why Social Media Matters for Nonprofits
Before we dive into the how, let’s talk about the why — why is it important for your nonprofit organization to be on social media?
F...
