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Meta introduces new subscription add-ons and AI packages
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After a few months of testing, Meta has confirmed that it’s rolling out new add-on subscriptions for Facebook, Instagram and WhatsApp, as the company looks to increase its subscription revenue.
As outlined by Naomi Gleit, Meta’s head of product, Meta’s new Plus products will provide a range of exclusive add-ons for paying users of each app.
Instagram Plus, for example, which was spotted in testing in March, will give users the chance to pay $3.99 per month for additional features including Stories insights, new Superlike animations and the ability...