Wednesday, August 19Digital Marketing Journals

Tag: LongTerm

3 Ways to Build Long-Term Relationships With Your Customers
29Aug By Digital MarketerNo Comments
Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Online Marketing

3 Ways to Build Long-Term Relationships With Your Customers

Listen NEW! Listen to article Sign in or sign up to access this feature! For B2B enterprises, producing a great product or reliable service is not enough to succeed. Beyond the transactional experience, customers are looking for an emotional connection, an educational journey, or a unique memory. And now that over three quart...
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3 Strategies For Creating Long-Term Relationships with Influencers
21May By Eva GutierrezNo Comments
Blog, Digital Marketing, digital mkt, Internet marketing, Online Marketing

3 Strategies For Creating Long-Term Relationships with Influencers

Marketing is just a fancy way of saying that you’re great at building relationships with people. You’re used to creating campaigns that drive awareness and conversions (hello Customer Value Journey!). Sometimes it’s challenging to create these relationships, but for the most part, you’re able to get the job done. As a marketer, we know you’ve peered over at the influencer side of digital marketing and wondered—“Should I be doing that?” That question always leads to… but how?  You’re used to building relationships with your customer avatar. What you’re not used to is creating them with influencers. That’s an entirely different ball game, especially if you want to create a long-term relationship. This is where Jamie Lieberman, founder of Hashtag-Legal lends us her marketing br...
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