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Meta Launches New Metaverse-Aligned Ad Campaign for its Quest 2 VR Headsets
While Facebook’s daily user count may have stalled, parent company Meta is already looking towards the next stage, by shifting its attention to the theoretical ‘metaverse’ and how we’ll all be interacting in fully digital environments in the very near future.
Which is the focus of Meta’s latest ad campaign, which it launched this week.
As you can see, amid the Super Bowl hype train, Meta’s looking to promote its Quest 2 VR headsets, with the story of an out of work dog mascot who rediscovers his old friends in Meta’s version of the metaverse - which, at least based on this example, will exist within VR.
Which is not the whole metaverse story, as Meta is keen to point out. Indeed, Meta has repeatedly noted that the metaverse, as per its vision, will incorporate AR, VR, machine learning, ...