Digital Marketing, digital mkt, email list, Email Marketing, email outreach, Internet marketing, Learn, Online Marketing, subject line
Should Email Subject Lines Be Capitalized
By Liz Willits February 9, 2022
Should you capitalize your subject line? Discover what 100 of the top email marketing professionals said.
Have you ever wondered if you’re using the right tactics to market your business?
You’re not alone. That’s why we analyzed 1,000s of emails from 100 of the top experts — the best of the best. Their email strategies engage thousands and drive millions in revenue. Many of them see unheard of results (like 80% open rates and 30% click-through rates).
“Should you capitalize your subject line?” was one of our questions.
Let’s take a look at our findings.
The 3 capitalization formulas for email subject lines
To find out how top marketers use capitalization in their email subject lines, we examined the subject lines from our 100 expe...