Friday, May 1Digital Marketing Journals

UI

Bad UI Patterns That Hurt Your Business | by Shailesh K Gupta | Feb, 2021 | Medium
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Bad UI Patterns That Hurt Your Business | by Shailesh K Gupta | Feb, 2021 | Medium

Users shouldn’t be guessing which option is available or not when they are searching for something.Take this search as an example. National Car Rental website shows the user all the locations available to book a car for the dates already selected, but when you try to select one of them, two errors appears: either the store doesn’t open at the select date and time or the store is not valid for the promotion code added.As you can see, there are many stories in the São Paulo (City in Brazil) area that supposedly is “available” to book (the red error only shows after your try to book), but after 2 minutes of clicking on all of them, only 2 or 3 were actually accepting bookings at given filters.The only exception I’d like to mention is when the unavailable option is placed in the results as a m...
What’s the Difference Between Good UI and Good UX?
building website, creating a website, Good UI, Good UX, google web designer, internet design, UI, UX vs UI, web design, web design company, web designer, web page design, website builder, website design, What is UI, What is UX

What’s the Difference Between Good UI and Good UX?

User Experience (UX) design and User Interface (UI) design are two terms people sometimes mistakenly use interchangeably. While aspects of each are interconnected, there are distinct differences between UI/UX design. According to Internet Live Stats, there are over 1.9 billion websites, but not all are active at the same time. No matter how you slice it, there’s a lot of competition to grab and keep user attention. Good UX is just part of the equation. For a genuinely stellar site, you must also offer an excellent interface. Learning the ins and outs of good UI and UX requires a bit of knowledge of how the two differ and what works. Although they weave in and out of the same design, they are different. What Is the Biggest Difference Between Good UX and UI? UI is the functionality of the de...
The Case for Building More Dynamic Landing Pages
building website, creating a website, google web designer, improving conversions, internet design, landing page UX, landing pages tips, responsive web design, UI, web design, web design company, web design tips, web designer, web page design, website builder, website design

The Case for Building More Dynamic Landing Pages

According to Klipfolio research, users spend on average 52 seconds on a webpage. With minimal time to impress, you must consider how to best help your consumers understand what your product or service does and why they should care about it. It’s not enough to describe your value – great landing pages will go the extra step and show this as well. One powerful method to do this is by providing a real-life, responsive teaser to show what your product looks like, how it works, and what value it can create. This means incorporating specific elements from your functional, responsive product into the landing page. However, this should be a “mini-product experience” that users can experiment with rather than a freemium version of your product. If done well, the dynamics will pay off in captivating...
7 Landing Pages Comparisons To Improve Your Conversions in 2022
building website, creating a website, google web designer, internet design, landing page design, UI, UI Design, web design, web design company, web design tips, web designer, web page design, website builder, website design

7 Landing Pages Comparisons To Improve Your Conversions in 2022

Landing pages are crucial for conversions. User-friendly landing pages rank higher in the search engines and generate the maximum leads. Interestingly, user behavior changes every year, and new website design trends should be kept in mind to continue acquiring sales from your existing landing pages. If your high-performing landing pages in 2019 have suddenly started underperforming in 2021, then it is a clear indication that your landing pages need a strategic revamp to record higher conversions. Landing page revisions are necessary for reduced bounce rate, more visitor time on the page, and better user actions. This article will discuss some of the top web design trends of 2021 that brands have adopted to revamp their landing page designs. You can learn from the trends and apply your own ...
10 Homepage Design Comparisons to Inspire Your Business in 2022
2021 design trends, 2022 design trends, building website, creating a website, design ideas, design inspiration, Design tips, google web designer, internet design, UI, web design, web design company, web designer, web page design, website builder, website design

10 Homepage Design Comparisons to Inspire Your Business in 2022

Looking to give your homepage a well-needed design update in late 2021 or 2022? Not a bad idea; first impressions are crucial when it comes to business websites. But, fixing your homepage and website design is no easy feat. Web design trends are evolving faster. Blame the ever-decreasing user’s attention span. The average visitor now spends just 0.5 seconds scanning your homepage to form an opinion about your brand and decide whether to click through or bounce. Increased user expectations and uncertainty in the user’s response, which is highly impacted by the site’s first impression, are other reasons to consider. This is why the designs which were trending in 2019 are no longer viable in 2021 or 2022. We have curated the ten best examples of homepage designs to inspire your business in 20...