GMB, googe optimize, google optimization, google seo, New Feature, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, Strategy, Tips
Do Google My Business Identity Attributes Impact Ranking? SterlingSky.ca
Posted Apr 27, 2021
by Colan Nielsen
Last October, Joy covered 4 Google My Business Fileds That Impact Ranking on a Whiteboard Friday. The four fields Joy covered were:
Business Name
Categories
Website
Reviews
Up until recently, those were the only features inside the GMB dashboard that had a direct impact on ranking. As of this month, we discovered a fifth feature that has a direct impact on ranking in the 3-pack and Google Maps – Identity Attributes.
Key Takeaway: GMB Identity Attributes have a strong impact on ranking for keywords related to the attribute.
What are Identity Attributes?
If you log in to your GMB dashboard, navigate to the “Info” tab, and select the edit button beside “From the ...