googe optimize, google optimization, google seo, pagerank, search engine optimisation, search engine optimising, search engine optimization, SEO, seo services, Uncategorized
Testing in Local SEO: How Can You Do It and Not FUBAR the Business?
Like my post? Please share!
We talk about ranking factors a lot, but not much about systems. Your business’s local visibility depends on the ranking factors tilted in your favor, but you can’t get more factors tilted in your favor without systems that help you learn as you go. Otherwise, you’ll be like a magician who tries to learn a new magic trick real-time while in front of a live audience.
Whether you do your own local SEO or do it professionally for clients, you probably spend most of your time on how you measure and how you troubleshoot. Those are crucial, of course, but they’re not as useful without two other systems that most people never develop:
Ways to collect or create internal resources that you don’t have to rely on a third party for, particularly real-life examples of thi...