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SEO for Small Businesses: A Digital Marketing Agency in Toronto Pulls Back the Curtain
As a small business, you may be feeling overwhelmed by all of the digital marketing options available to you. It’s hard to know where to start!
One of the most important aspects of digital marketing is SEO (search engine optimization). This process can seem mysterious and confusing, especially if your marketing firm is trying to take advantage of you.
Here’s the good news: you can understand SEO. In this article, we will pull back the curtain and explain what SEO is and how you can use it to improve your website’s visibility online.
Search Engine Optimization is Marketing
While SEO is commonly thought of as a way to improve search engine rankings, it is really about much more than that. At its heart, SEO is about marketing. It helps businesses to understand what potential customers are l...