GMB, googe optimize, google optimization, google seo, search engine optimisation, search engine optimising, search engine optimization, SEO, Strategy, Tips
How Does Google My Business Handle Solo Practitioner Listings?
Posted May 11, 2021
by Colan Nielsen
In our April LocalU event, I covered Shades Of Grey: Controversial Local SEO Tactics that Drive Results. I covered tactics ranging from keyword stuffing to review snippets in the organic search results. There were several tactics that didn’t make the final cut. One of those tactics was if solo practitioners should have two listings on Google My Business.
Google recommends that solo practitioners have 1 listing that combines the name of the practice with the name of the practitioner. For example, “Allstate Insurance: Bob Smith”. However, it’s not actually a violation of the guidelines for solo practitioners to have a separate listing for themself as well as a s...